In 1972, at a meeting in Europe, eight people representing companies in the USA, UK, France, Switzerland and Germany formed a HiFi company soon to be known as NAD (New Acoustic Dimension). What made this event so unique was all of these individuals were already involved in the sales and marketing of high fidelity equipment. Indeed most of them were not only HiFi enthusiasts but were also music lovers. Therefore NAD was possibly the first company in the audio industry to be owned and managed by the people involved in the sale of the product rather than in the manufacturing.
In the past 30 years many brands have come and gone (including some very famous names) but NAD Electronics is essentially still the same company it was in the beginning. The secret to this success is simple; throughout the years NAD has remained loyal to its founding principles which have become traditional NAD hallmarks. NAD products sound good, are easy to use, provide truly useful features and offer great value for money. Read More